Make the arrival leg concrete
Incheon is the usual international arrival point. Before comparing flights, note the arrival time and the transfer you are willing to make after a long journey. A slightly earlier flight can change the first day completely.
Pick the Seoul you want
Myeongdong and Euljiro are practical for a first sweep of the center. Hongdae is younger and later. Gangnam is polished and useful for southern Seoul, while Jongno keeps palaces, markets, and older streets close.
- First sweep: Myeongdong or Euljiro
- Late nights: Hongdae
- Historic texture: Jongno
Read the transit map honestly
A hotel can look central on a map and still create long daily transfers. Search by the stations you will use most, then check the walk, exits, hills, and late-night return route.
A practical next step
Once you have a short list of neighborhoods, compare current properties and guest feedback on the external booking platform.
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